It seems they will add (hehe) a new cheaper tier that will use ads when you are using Netflix…maybe it will work something like Youtube? I don’t know.
Edit:
Edit 2: Tech radar gives a fantastic overview @Mort
But the angry mob should put down their pitchforks – ads on Netflix will only appear if new and existing customers opt in to the upcoming subscription tier.
Once the Activision deal closes, you can bet MS is gonna fill Netflix’s ad space with “Get the entire Call of Duty series on Gamepass now!” an install base of more than 200 hundred million (last time I checked) to promote Gamepass WITH COD?! Yeah this could be huge (ad sucks though).
It’s a subscription and you’re forced to watch ads
We also don’t know exactly how they will be implemented in Netflix’s model
If they play before/after a show starts then people will sub no problem, if it plays during then it may be a problem for people but it’s not effecting current subs so I dont really see the problem if it’s an optional cheaper sub
Paying and then seeing ads is something for sure, yes I know it’s a tier. Netflix also gatekeeps HD and 4K to certain tiers already. Streaming being less convenient and cheap will make piracy much more attractive again.