Non first party wise I expect a new trailer with release date of Lies of P, a DLC announced for High on Life, since they have teased something a few times on Twitter this first half of the year. And I’m hoping for another surprise game announcement like High on Life sure was, nobody knew about it beforehand.
And could they possibly drop a shadow drop again ala HFR? Compulsion? Nah, probably not.
Everwild is shown, release date holiday 2023. Starfield Direct finishes with one surprise announcement being that the game is out right at that moment, Shadow drop.
I know you’re joking but we gotta stop with the shadow drop discourse haha. They can’t shadow drop a big AAA game that will be released physically. It’s basically impossible.
I feel shadowdrop mainly helps certain AA games, GaaS, and indie games. However, I think you need to have the hype cycle for certain games because shadowdrops doesn’t create that big of an attachment. I know hi-fi rush was successful, but I felt if it had the proper hype cycle then it would be viewed as a bigger deal.
You know what Xbox should do? Stop talking about their shows before their shows. This sort of stuff is asking for major issues. When someone will decide 30 seconds of a trailer is CGI there will be threads and articles and investigations…
There is absolutely no need to say anything before the show. Stop hyping it up. Stop playing it down. Just let the show be itself.
Their inability to just let something naturally evolve is frustrating. Greenberg responding to questions is just unnecessary. They’ve already shown an inability to read what the core wants from shows and games at times so just let it be. Let people hype or not.
I know its marketing’s job to get eyes on this but I just don’t think this sort of thing works.
Even if you have the most hype show ever the whole ‘hype’ becomes deflated if its trailed in advance. The hype comes from a surprise. From expecting a but getting b, or getting x,y,z on top of what you expected.
I agree with this honestly, it’s why I ultimately ignore the reports and rumors until the lead up into the last couple of days. It’s exhausting at the end of the day.
Hype does more damage than people really want to admit because, well, don’t nobody wanna kill the vibe lmao
I absolutely think Xbox should hype their show. I couldnt care less what some overzealous fans of another console say. As long as Xbox delivers on an awesome show then their fans will be excited.