You guys and gals need to read the filing, because holy shit, Microsoft are evicerating the FTC. I strongly recommend reading through in your free time or following Idasâ and Fosspatentsâ summary. The following is only a small taste:
Third, the FTC has failed to identify relevant antitrust markets, dooming their entire case. Why does the FTC contradict REDACTED in this respect? Because recognizing Nintendo and PCs as part of the market would destroy the FTCâs flimsy foreclosure theory: Nintendo has been successful for years without COD, as was the dominant PC game store Valveâs Steam. COD cannot be essential to competition if market participants thrive without it.*
The only evidence the FTC cites to support its position that PCs âare not commercially reasonable alternativesâ is testimony from one Microsoft executive in an unrelated case that "she does not âview the Xbox console as a replacement or substitute for the iPhone or iPad.â FTC. But the iPhone and iPad are both mobile devices, not gaming PCs.
Likewise, Sony Groupâs CEO has admitted that cloud gaming faces substantial âtechnical difficultiesâ and is âvery trickyâ from both a financial and technological standpoint."
The FTC cannot make those showings. As noted, Sony Groupâs CEO recently acknowledged the financial and technical difficulties cloud gaming faces. And even if the FTC had evidence of what this segment would look like in the future, it is wholly speculative that Xbox would participate in it in a meaningful way, REDACTED.
The myriad options available to Sony are fatal to the FTCâs case. Sony could lower prices or improve the quality of its console. It could invest in other first-party or third-party games, as it recently did with Bungie in a deal the FTC quickly cleared. Or, as Sonyâs CEO told investors in the wake of news of Microsoftâs acquisition of Activision, it could âgrow [Sonyâs] own studios organicallyâ to increase Sonyâs own value proposition to consumers.
oRgAnIc gRoWtH lmao, shots fired
The only plausible reason why Sony has declined to sign is not because it fears âforeclosureâ (which it could prevent with the stroke of a pen), but because it believes this transaction will make third-place Xbox a more effective competitor. Sony is presumably worried that putting Activision games in Game Pass âday and dateâ will increase consumer interest in subscription servicesâa business model Sony believes is less profitable than making consumers pay $70 for each new release. But that belief is a reason to approve this deal because the antitrust laws âwere enacted for the protection of competition not competitors.â The antitrust laws do not protect a dominant firmâs profit margin.
Microsoftâs acquisition of Mojangâs Minecraft franchise in 2014 illustrates why all of these incentives cut against withholding. Like COD, Minecraft is a popular franchise with substantial cross-platform play. Under the reasoning advanced by the FTC, Xbox would have had incentives to make Minecraft exclusive to its Xbox. It did not, and has not since. On the contrary, Xbox has expanded access to the game, and continues to release new editions available on PlayStation. Indeed, Defendants are not aware of any situation where a publisher has chosen to take exclusive an existing game franchise that is multi-player and offers cross-platform play. There is no reason to believe this would be the first.
The FTCâs strained analogy to Microsoftâs acquisition of ZeniMax, a fundamentally different game developer, likewise fails to establish that COD would become exclusive. The first two ZeniMax games Xbox released post-acquisition (Deathloop and Ghostwire) were exclusives for Sony, REDACTED.The ZeniMax story thus says nothing about what Xbox would do with an existing, multi-player, cross-platform franchise like CODâthe relevant analogy there is Minecraft.
In drawing its analogy to Zenimax, the FTC wrongly implies that Xbox misled the European Commission about its intent regarding future Zenimax titles. The European Commission took the extraordinary step of responding directly when the FTC made this claim in its administrative complaint, by stating publicly that Microsoft did not make any âcommitmentsâ to the European Commission, nor did the European Commission ârely on any statements made by Microsoft about the future distribution strategy concerning ZeniMaxâs games.â Instead, the European Commission cleared the transaction âunconditionally as it concluded that the transaction would not raise competition concerns.â
Also, what happened to all the fanboys and pundits that claimed Yoshidaâs (Sony CEO) statement about cloud gaming is a nothingburger and would not affect the ABK deal? Microsoft has mentioned his statement no less than 3 times and this is against the FTC, whos main argument is the console theory of harm (and not cloud) which was dropped by every other regulator in the world to include the CMA of all things. This means they will definitely use it in the CAT hearing since the whole crux of the block is related to the cloud SLC.