Xbox Acquisition |OT6| If this is about competition, let us have competition

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What is Microsoft’s current marketing strategy

Came across this article and this is very much how I remember how it was in the U.K. growing up when the PlayStation released. I know Microsoft want to reach billions of gamers from all demographics but do you see a marketing ploy as to how they are doing it. This article is how PlayStation went after the 18-30’s in the U.K. Do you think MS could do more to agressively market everyone if they want to reach that many people and if so how. & society has changed so they wouldn’t be able to do t…