You shut your filthy mouth!
Even with a publisher as large as ABK, Game Pass permanancy seems like an awfully strange thing to throw 70 billion at. Theres a lot more going on here. I trust Microsoft, for better or worse.
For $70B? Nope.
If I buy a house I dont expect the previous residents to live there and take food from the fridge.
âBut theyâll leave too much money on the tableâ
Bullshit. The moment Call of Duty launches on gamepass is the same moment CoD stops selling mass quantities on Xbox and PCâŠwhy should they care if it stops sellin on Playstation? Itâll only lead to more Xbox sales and more gamepass subscribers, which is the play.
Why are you worried about the price? They are getting the revenue stream associated with Activision Blizzard, they didnât pay $70 billion for Game Pass day 1.
The issue with the âtheyâll leave money on the tableâ argument is that itâs founded on ignorance when you look at Microsoftâs goals. Not to mention the argument is normally used as a disingenuous prop for console warriors trying to justify why it needs to release on PS, when in reality that couldnât be further from the truth (see: Bethesda).
Microsoft is highly likely to turn CoD into a two-year franchise. That alone will lose a metric ton of revenue that theyâve steadily earned for well over a decade, way more that making the game console exclusive.
Additionally, contractual agreements mean CoD is already releasing on PS until 2024, since MS says they are honoring those agreements. If the next CoD after those contracts expire is 2025 (or 2026 if two-year dev), those CoD games will be next-gen only. Warzone 2 was just announced as next-gen only, in 2022. You think missing out on some PS5 one-time $70 purchases is significant for MS? This is the Bethesda-level arguments all over again.
Microsoft is playing the long game here and itâs a shame people donât realize it. Thereâs so many factors here people are blissfully unaware of. For example, people talk about how $70 vs free on Game Pass is a huge win for MS. Thatâs true.
But what about, for one example, when MS inevitably removes the online paywall as been heavily rumored by reputable MS sources? Do people really think there was no smoke to that fire? Clearly Game Pass is their subscription play, and paying for online play on Xbox is counterproductive to their PC and mobile efforts. Sprinkle in the fact that the competition is viewing Spartacus as a competitor and a huge part of that service is combining their paid online service with their streaming service, a paid online service that is pivotal to their business and absolutely nessesary. Yeah, now youâre getting it.
You donât think that MS is waiting for Game Pass to hit a substantial milestone in subs to increase the Game Pass price (which nobody will be against) while simultaneously dropping Gold/online paywall for a huge PR win and making Xbox/Game Pass the de-facto gaming ecosystem? Imagine the value proposition for CoD then, as if it wasnât lopsided in Xboxâs favor already.
We really need to stop thinking in the extreme short term, especially when Phil and Satya literally said that itâs about the long game. $70 billion, folks. Remember that.
To be honest, if you are thinking in terms of only consoles, you arenât thinking in the long term at all.
Oh, trust me, I know very well. Xbox is more than just consoles to MS (although we know consoles are one of their main pillars to gaming). They want Game Pass to be ubiquitous with video games.
We want to support all forms of how any gamer wants to build their library, if they want to purchase, subscribe or f2p, and do so on any device. We want to support physical and digital games, while also supporting streaming games. We want all sorts of games on our platform to support the many types of gamers. We want to support all types of devs, small to large with all sorts of tools and business models to make them successful.
Yes, GamePass is an important part of our business and it may seem like the âfaceâ of what we do, but itâs about supporting the variety in gaming in all aspects while trying to be good stewards of the industry. So I disagree is that GamePass is what we want ubitiuous with gaming.
Itâs all a journey as @XboxP3 would say .
ABKâs this year profit was around 2.5 Billion
To break even in the worst case, it would require 27 years to make 67.5 billionđ€Ș
Making exclusives does not fit well for this kind of a deal
Exclusives are the way for Consoles but I donât think any console company has made any Game like this exclusive before
This deal goes well above the standard console industry. Making arguments based on console industry is just ridiculous for this deal
Solely being good stewards of the industry doesnât satuate shareholders or top execs. It doesnât stop the competition from trying to extinguish you. If you donât think Microsoft wants to have a dominant position in the cloud, mobile (one of their ultimate goals, hence their position on Epic v Apple and the basis of the blogpost this topic was written on that most people seemingly donât understand), and to a lesser extent, consoles, then youâre falling for PR hook, line, and sinker. And this is coming from someone that adores Phil Spencer.
You can do all the things you just said while doing the above. Itâs not one or the other.
I donât know where I said that we wouldnât compete in my statement.
Some people just want you to crush your enemies, to see them driven before you and to hear the lamentations of the women.
Iâm not particularly saying you said that. I agree with the basis of your post. Iâm saying more of a general statement.
All those things can be correct while Microsoft still personally wanting Game Pass to be the undisputed streaming platform. Itâs why people upset that MS is comparing CoD to Minecraft (which you should know more than any of us about, congrats by the way) is foolish, because these games being multiplatform doesnât change their ambitions for Xbox and especially Game Pass.
How was Backgamon?
I think from what we are seeing, it is quite obvious what is happening. Minecraft as a platform has grown a lot aince the MS purchase and I could see the same happening with COD and Overwatch for example, even World of Warcraft if they are so inclined. Those franchises need multi platform to shine.
So while I would have liked to see the exclusive angle mlre played put as an Xbox fan that has dropped every other console after the 360 gen (except for aome Nintendo on the side and PC) I can understand them having to keep a few things available everywhere for financial reasons but also to foster thise communities.
I think associating all of those franchises with Xbox anyway in commercials will bring more gamers to Xbox, same with the addition of thise hames to Gamepass. It also gives MS exclusivity on those titles in streaming platforms which is where a lot of the next gen wars will be played out. And only the super popular stuff will be multiplatform anyway and we will still get a lot of exclusives which will no doibt help sell xbox even more. And just to think about the possibility of COD series S bundles on black friday, man, thatâd sell gangbusters!
This is probably going to be the best Xbox hen in histpry amd will set the tone for the following one. Its only going up from here!

I think associating all of those franchises with Xbox anyway in commercials will bring more gamers to Xbox, same with the addition of thise hames to Gamepass. It also gives MS exclusivity on those titles in streaming platforms which is where a lot of the next gen wars will be played out. And only the super popular stuff will be multiplatform anyway and we will still get a lot of exclusives which will no doibt help sell xbox even more. And just to think about the possibility of COD series S bundles on black friday, man, thatâd sell gangbusters!
It implies that Microsoft is good at marketing

Even with a publisher as large as ABK, Game Pass permanancy seems like an awfully strange thing to throw 70 billion at. Theres a lot more going on here. I trust Microsoft, for better or worse.
Iâm not talking about the acquisitionâs worth to MS, Iâm talking about users becoming upset after getting all this content for no added cost.
So, for Game Pass users its a great added value whether MS paid $100 or $100 billion for it.
For MS, itâs for them to run the numbers and decide.
Do we want it to increase Game Pass value?
Do we want it to bring people to the platform with perks and benefits?
Do we want the huge revenue from COD and Candy Crush?
Do we want a strong mobile presence?
Do we want to get hold of strong IPs that control their market and become an important tool against future stronger competitors?
I think itâs a mix of all these, and they are trying to find the best balance to make the most of it as much as they can.

Why are you worried about the price? They are getting the revenue stream associated with Activision Blizzard, they didnât pay $70 billion for Game Pass day 1.
Not the person youâre asking, but for me it has to do with preferring that $70B to be spent elsewhere. Then again, I feel that way with or without exclusivity, as I donât particularly care for most of the IP they got with this deal. Yes, I know thereâs more than IP, thereâs a huge amount of talent that also comes with the price tag. But still, Iâd have preferred that $70B spent on studios and IP I actually care about.
And so using that logic itâs easy to see why some folks who value exclusivity but donât super care about ABK, would perhaps feel OK with the deal anyway provided CoD and others become exclusive. But without exclusivity those same folks now feel the $70B couldâve been better spent on studios with IP they care about that couldâve been made exclusive to Xbox.
While I donât quite understand why the exclusivity bit would be such a big motivator, I certainly donât find it an entirely unreasonable position.

Even with a publisher as large as ABK, Game Pass permanancy seems like an awfully strange thing to throw 70 billion at. Theres a lot more going on here. I trust Microsoft, for better or worse.
ABK acquisition has so many dimensions. It is an incredibly big topic.