So EA said that they now have ~13 million subscribers to EA Play since joining Gamepass Ultimate. With Microsoft saying they had 18 million gamepass subscribers, one question was how many of those are Ultimate compared to individual. With EA stating that they doubled their subscribers number to EA Play, I think we can now slowly start to get some numbers.
Between 6.5-13 million subscribers to gamepass Ultimate. And I get those numbers by looking at the extremes:
Because everyone with gamepass Ultimate also now has EA Play, EA Play’s 13 million subscribers put a cap on the possible number of Ulitmate members. And on the other extreme, if we assume that noone with Ultimate had EA Play until it was added then we get a minimum of 6.5 million.
Now obviously this doesn’t really help narrow many things down, it gives us something: ~5 million gamepass subscribers - ~6.5 million Ultimate subscribers - ~6.5 million mix subscriber base.
Glad to see that all the evidence points to Games Pass being a smashing success on just about all fronts. At this point anyone saying herp derp free games bad for industry is just a fanboy hoping this will all fail.
and this isn’t on gamepass pc yet, when it arrives, EA Play will in fact cross Game pass numbers, cuz it’s already at 13 mill, add 5-6 from gamepass pc and they’re gonna be making bank left and right (it has to be more because pc is a larger userbase and XGPPC is cheaper compared to ultimate too).
There is obviously a contract in place between MS and EA, so yes you are correct, although I suspect the agreement is for a good number of years and can of course always be renewed.
Definitely, wouldn’t surprise me to get some sort of partnership with Ubisoft at some point, maybe as soon as Fall 2021. Either a perk with free month(s) or maybe a free access to the Ubi “vault” (older games) and an add-on to get games day 1 ($5-$10/month?). Similar to EA Play, and that’s huge value for me, I don’t really care about playing EA or Ubi games day one.
I have a feeling Xbox is planning some big stuff for this Fall and 2022+.