Phil Spencer interview - Discusses Redfall disappointing, CMA, Hellblade II, quarterly releases, and more

[BRiT]

AHEM – A couple of pointers to long running discussions on some of the larger topics I see in here not directly about this interview:

Microsoft Marketing via:

What is Microsoft’s current marketing strategy

Came across this article and this is very much how I remember how it was in the U.K. growing up when the PlayStation released. I know Microsoft want to reach billions of gamers from all demographics but do you see a marketing ploy as to how they are doing it. This article is how PlayStation went after the 18-30’s in the U.K. Do you think MS could do more to agressively market everyone if they want to reach that many people and if so how. & society has changed so they wouldn’t be able to do t…

Sales via:

Video Game Market Analysis Thread

[image] Maybe this could be a thread for discussing the various market impressions and how sales relate to that? Related to Japan, there a chain is opting to no longer carry the Xbox Series consoles because of low physical game sales. Many retail stores make their profit on physical sales, so selling consoles with higher digital presence or a service like GamePass may not make sense for them. Edit: Tweet Response claims this is OG Xbox only. The tweet lists old generation consoles they are…